Boulevard in front of Hall 8

You could visit the fascinating tyre world of the TIRE Experience Area on the boulevard of THE TIRE COLOGNE 2024 and experience the trade fair from its most active side! Whether changing tyres in the competition or capturing happy moments at the Photo Point - the TIRE Experience Area was the place where fun and action took centre stage.

PITSTOP CHALLENGE: You could experience the thrill of a real pit stop! In the daily FULLSIZE tyre changing game, you and your colleagues faced the ultimate challenge: how quickly could you change the tyres on a racing car? Feel the adrenaline of a spectacular race as you test your skills against the clock. Measure your times and compare yourself with other participants. Active, exciting and spectacular - this is your authentic pit stop experience at THE TIRE COLOGNE!

PHOTO POINT: Capture the magic of the trade fair with a unique photo at THE TIRE COLOGNE Photo Point! The photorealistic tyre backdrop invited you to capture unforgettable memories. Whether alone or with team members, let yourself be inspired by our Photo Point and take a piece of tyre fair magic home with you. Share your photo on social media using the hashtag #TTC2024 and share the experience with your community!