| TIRE Stage | Hall 6, stand C48

At the TIRE STAGE, the central stage of THE TIRE COLOGNE, other topics of great importance to the global tyre and wheel industry will be discussed in addition to sustainability, such as finding, retaining and motivating staff, digital change and looking at international markets.

The BRV will also provide information on topics such as the TPMS obligation for commercial vehicles, which will apply from 7 July 2024, together with representatives of the relevant sensor and vehicle manufacturers, and highlight the challenges and opportunities for the tyre trade.

We are currently working on an attractive stage programme. You can find the TIRE STAGE programme here.