Press information of THE TIRE COLOGNE

From 4 to 6 June 2024, THE TIRE COLOGNE presents the most important trends of the tyre and wheel industry. The international tyre industry will then once again present its new products in the Cologne exhibition halls. Whether tyre design, recycling, circular economy, digitalisation or material innovations – the leading global trade fair illuminates the industry themes of the future with renowned

More than a billion motor vehicles were registered worldwide in 2023. Sustainable production and utilization processes are therefore a central theme for the tyre industry. The industry finds itself on a path that doesn't stop at sustainable production, but instead leads to the circular economy. As a "Global Knowledge Leader", THE TIRE COLOGNE offers the forum for the presentation

THE TIRE COLOGNE, the leading trade fair of the tyre and wheel industry, will start once again only three months now: from 4 to 6 June 2024. Personal discussions, relevant decision makers, a high amount of orders and an international public as well as the most important pioneering trends and themes of the industry make the trade fair the tyre event of the year: THE TIRE COLOGNE provides strong impulses

The future of the tyre industry is getting closer, and it is digital! The innovative special format "Workshop LIVE" at the next THE TIRE COLOGNE 2024, which takes place from 4 to 6 June in Cologne, is pointing the way ahead for independent workshops and tyre specialty traders and offers comprehensive insight into the digitalised and competitive workshop of the future. As the leading

A 50 per cent increase in exhibitors expected • Focus on relevant industry topics: sustainability and digitalisation • No. 1 business platform for the international tire industry

Tire retreading and recycling now concentrated in a centrally located themed area