From 24 through 26 May, THE TIRE COLOGNE once again provides new stimuli for the tire and wheel industry: as the industry’s leading trade show and a forum for personal exchange, combined with an event programme that lets visitors experience trends and topics hands-on.
Sustainability is a megatrend – and as such, finds itself in the exhibitors’ and the TIRE COLOGNE 2022’s top topics. After all, climate change and circular economy as well as eco- and resource-friendly tire production and disposal are challenges that need to be overcome by the industry.
The demonstration areas in halls 7 and 8 are among the highlights of THE TIRE COLOGNE. In live demos, producers and craft will be showcasing their skill sets on the (dis-)mounting of large and UHP-/run-flat tires as well as on the tire disposal.
The TIRE COLOGNE 2022 is ready for a successful restart. From 24-26 May, the tire industry’s leading exposition becomes the place for new impulses and a long-awaited personal exchange – the optimal circumstances for good business.
With the Extra Edition 2021, THE TIRE COLOGNE continues to drive the digitisation of the tire industry forward. As a combination of a presence trade fair and the digital TTC@home, it provides a reliable international platform for exchange, networking and successful business even in times of Corona. The hybrid concept offers exhibitors distinct advantages: a much wider reach and the chance to reach new target groups - even beyond the event itself.
We spoke with Sebastian Wedemeyer, Managing Director of Reifen Fricke GmbH and asked him three questions about the #DIGITALTRANSFORMATION. This topic is part of our #TIRERESEARCH, so you should check his answers now!
We asked Volker Nitz, Administrator of The Danish Tyretrade Environmental Foundation, three questions. Find out more about his answers now!
Exhibitors, visitors and also the international trade press were enthusiastic about the debut of THE TIRE COLOGNE. The leading Portuguese trade magazine „automotive magazine“ has now awarded THE TIRE COLOGNE the title of best international trade fair.