Demonstration areas at TTC

Werkstatt LIVE

Digitalisation in the tyre industry is gathering speed. The Workshop LIVE special area makes the latest technical achievements on the vehicle experienceable - for a competitive workshop of the future.

In a high-profile theme area in Hall 8, THE TIRE COLOGNE 2024 will therefore present the workshop requirements of the future with the companies Hunter and Würth. One important thematic aspect is diagnostic and repair technologies.

Circular Economy @THE TIRE COLOGNE

The topic of sustainability is also becoming increasingly important in the tyre industry. To do justice to this development, we have created our own theme world.

The "Circular Economy" theme world, placed centrally in Hall 7, illuminates the further phases of the circular economy after raw material extraction and production in focus islands and presents the latest approaches to solutions: From the collection of used tyres to retreading and recycling.

Let yourself be surprised!